Latest Projects

At Blurb, I led a wide range of creative initiatives—including video series storyboards and shot lists, employee communications for brand values rollouts, new building signage, and multi-channel holiday marketing concepts. I also guided the ongoing refinement of Blurb’s visual identity through a 20th Anniversary brand refresh, developing updated visual guidelines to ensure consistency and impact across all touchpoints.

Printed & digital Holiday Card concepts and final asset

Card concepts, rough treatment sketches

iPhone photo with AI generated background explorations

Alternate book "stars" or "ornaments"

Antarctica Video Series storyboards and shot lists

Blurb and Dan Milnor Antarctica "Beyond the Book" video series storyboards, full set linked here

Updated brand values collateral: employee notebook journals, stickers, totes, facility banners and posters, dimensional word wall graphics and Sharepoint, e-news assets

Blank Journal Cover Art

Full Brand Values Intro Spread

Employee award stickers

Brand tote bag

Facility wall posters

Printing facility ceiling banners

Sharepoint, email newsletter

Word wall design

Word wall dimensional letters design mockup

Alternate Design Series

New printing facility building exterior, roadside and interior signage designs

Tech Industry Building Signage Audit

Holiday campaign visual design concepts and website mockups

"Paper" is the universal tangible element

Holiday Homepage Hero Treatments

Seattle Architecture Foundation (SAF) I initiated a visual audit and design update including color palette, typefaces, logo and design treatment direction (see Creative Strategy page for more design examples) currently under board review.